RiskSignal

Your lead list has a prioritization problem.

Some of your prospects have technical problems that cost them revenue.

RiskSignal scans 500 domains, ranks them by commercial exposure, and gives your team a specific reason to start the conversation.

24-36 hour turnaround.

batch_2026-06_tier1_briefs.csv
Domain REI Score Primary Signal Funnel Stage
store-a.com 91 Checkout tracking broken Checkout
store-b.com 87 Mobile attribution gap PDP
store-c.com 82 No conversion tags detected Landing
Tier 1 - Hook angle (operator-written)
"Your site on mobile is bleeding revenue. Every sale after a customer accepts cookies becomes invisible to your attribution model. You're losing money and your team doesn't even know."
Illustrative example. Actual briefs are built from scan findings per domain.

The scan gives your team a credible reason to start conversations that generic outbound cannot.

The problem

Most outbound fails before it's even sent.

Your lead list has hundreds of domains on it and your team sends the same sequence to all of them.

But some of those sites have measurable friction on their conversion path right now.

Broken tracking, misfiring pixels, checkout gaps their own team hasn't caught yet.

Those prospects already have a problem and you're sending them the same email as a site that doesn't.

The result is predictable.

Your most valuable opportunities receive the same attention as everyone else.

Why it converts

The hook that gets a reply isn't clever. It's specific.

There's a reason generic outbound gets ignored.

"We help ecommerce brands improve conversion" sounds like the last three emails they deleted.

Here is what a finding from our scans looks like in practice.

The scan finds: a client's tracking breaks the moment a user accepts cookies on mobile.

Every mobile sale disappears from their attribution.

They are spending on mobile ads with zero visibility into whether any of it is converting.

"Your site on mobile is bleeding revenue. Every sale after a customer accepts cookies becomes invisible to your attribution model. You're losing money and your team doesn't even know."

That is a reason to reply.

Replies get meetings.

Meetings close revenue recovery engagements.

RiskSignal finds the signal and builds the angle.

Your team sends it.

The solution

RiskSignal tells you where to look first.

Submit your lead list.

We scan every domain, identify technical friction, and rank prospects by commercial exposure.

Why the ranking matters.

Not every prospect deserves the same effort.

Some have measurable friction on the conversion path. Others do not.

RiskSignal helps you see the difference before outreach begins.

Every domain is ranked against our benchmark database of thousands of scanned ecommerce sites.

The score tells you where each prospect stands relative to every site we have ever processed.

That is what makes the prioritization defensible.

Then we split your list into three tiers and build the outbound intelligence your team needs to start deploying.

Tier 1 - Top 10%

Your highest-exposure leads.

Each Tier 1 lead receives a structured brief.

The finding. What it means commercially. Why the prospect should care.

And the angle your team can deploy immediately.

Tier 2 - Next 20%

Your mid-exposure leads.

Real friction detected, but not at Tier 1 severity.

Leads are grouped by dominant issue and paired with a ready-to-adapt outbound template.

Tier 3 - Bottom 70%

Lower-priority opportunities.

Still ranked, still usable.

Perfect for broader outbound, SEO services, or longer sales cycles.

Disqualified Log

Full transparency on every dropped domain.

Every domain that could not be scanned or did not qualify as a commercial storefront is documented with a reason code and plain language explanation.

Protects your outbound from wasted sends.

Process

Simple process. 24-36 hour output.

01

Upload your list

Drop your CSV through the form below.

Up to 500 domains per batch.

Single-column or full CRM export, we handle both.

02

We scan every domain

Homepage. Category pages. Conversion funnel.

Every signal extracted. Every domain scored and ranked.

Scan turnaround: 4-8 hours.

03

Four files hit your inbox

Tier 1 briefs with completed angles.

Tier 2 cluster templates.

Tier 3 ranked list.

Disqualified log.

Everything your team needs to deploy.

04

Send the outbound

Angles are ready. Templates are built.

Your team sends. Your list works harder.

Free sample run

Send us 20 leads first.

Submit 20 domains from your current pipeline.

We run them through the full engine and send back all four outputs — exactly what you'd receive on a paid batch.

See the briefs. See the angles. Decide from there.

No payment. No obligation. One per company.

Sample output

This is what a Tier 1 brief looks like.

Specific finding. Commercial implication. Buyer probability. Funnel stage. Hook angle.

One lead. One conversion thesis. Ready to use.

Redacted sample brief — coming soon.

Pricing

Start with one batch. Scale when it's working.

Pilot
$750
One-time. No ongoing commitment.
Most agencies start here.
  • 500 domains scanned and ranked
  • Tier 1 - full briefs with hook angles
  • Tier 2 - cluster-matched templates
  • Tier 3 - ranked list
  • Disqualified log included
  • One batch. Full output. 24-36 hours.
One-time per client. Refund available before scan begins.
Intelligence Retainer
$2,500/mo
For agencies running consistent outbound.
  • Monthly anchor batch - 500 leads
  • Mid-month top-ups on demand
  • Bi-weekly signal performance review
  • Templates, rankings, and signals refined each cycle.
Pilot required before retainer activation.
FAQs

Common questions.

How is this different from SimilarWeb or SEMrush?+

Those tools estimate traffic volume. RiskSignal measures what's broken on the conversion path — the specific technical friction your prospects have not caught yet. That's what makes the outbound specific enough to convert.

Do you need access to our clients' sites?+

No. Everything we scan is publicly observable. No credentials, no backend access, no notification to the prospect required.

What ecommerce platforms do you cover?+

Shopify is primary. WooCommerce, BigCommerce, Magento, and other major platforms.

How do we send our list?+

Upload your CSV directly through the form below. Single-column domains or a full CRM export, we handle both automatically.

What if some domains don't qualify?+

Parked domains, non-commercial sites, and unreachable domains are excluded before scoring. Every batch includes a disqualified log showing exactly which domains were dropped and why. Expect 5-15% on a typical agency list.

How accurate are the scores?+

Every domain is ranked against our benchmark database of thousands of scanned ecommerce sites. Scores are relative rankings, not revenue guarantees. Directionally precise. Commercially actionable.

Contact

Ready to run a batch? Have a question first?

Paying and ready to submit your listUse the form below and attach your CSV.
Requesting a sample runUse the form and tell us in the message field.
Have a questionUse the form.
Scope and limitations

RiskSignal scans publicly observable website signals to identify technical friction and produce structured lead intelligence for outbound prioritization use.

This service does not include penetration testing, backend access, legal advisory, or compliance certification. Signal findings and scoring are provided for outbound prioritization purposes only and do not constitute consulting, engineering services, or ongoing advisory.